Can eBay Win Back Sellers with a Shift in Focus?
Posted On Monday, March 23, 2009 at di 11:41 AMeBay recently announced it was returning to its roots as an auction site more focus on the "secondary market". This is probably a wise move as interest and enthusiasm for eBay have both steadily dwindled over the past year or so.
The company had been going for more of the fixed-price Amazon approach. That didn't seem to be doing it for customers. According to a study from Compete, eBay’s traffic decreased 5.2% last month – compared to the previous year – while Amazon’s traffic rose 18.7% in the same period and Craigslist traffic rose 40% compared to the previous year. Find the complete answer here
Content Marketing Strategy and SEO
Posted On Friday, March 6, 2009 at di 9:50 AMThe following SEO experts debated content vs links as it relates to SEO. Most of the advice about content optimization comes from a search engine optimization perspective, or at least, from SEOs. Follow this seo debate
The True State Of Online Advertising
Posted On Thursday, March 5, 2009 at di 12:06 PMInternet advertising could fall by 5% in the first quarter of 2009, the first contraction in online ad spending since the dot-com bubble burst in 2001, market research group IDC said.
IDC analyst Karsten Weide said growth in fourth-quarter search ads was only barely able to offset losses in display and classified spending. He forecast that while first-quarter search ad revenue will not collapse, growth will continue slowing — and display and classified ads will most likely show worse declines than in the fourth quarter of 2008.
Do you agree with that prediction? Hear how expert say here
Internet Marketing Is Very Hard
Posted On Wednesday, March 4, 2009 at di 8:09 PMToday, what's so called "gurus", are trying to tell you to stop thinking about making money online, and to forget anything you knew before about it. Because, you can't do it unless you follow their way. short article just to demonstrate how it's easy to be done.
Long-term plan:
What I going to talk about today is, how to make money online without spending money or waiting for a long time. One of the easiest ways goes like this:
- Build up a simple blog to write some good articles about the niche you're passion to.
- Next, get some back links when you earn from AdSense or any other advertising network.
- Try to get traffic with every possible way(like bookmarking).
Of course it's not the fastest way to make money. But, It won't cost you a penny, and it works great!
2- Shot-term plan:
If you don't like patience, you can follow the following steps to do it faster:
- Write a few articles (or even a report) about your niche.
- Then, sell it for a few bucks. Say, for 30$.
- Now, go to AdWords, promote a good product that has a high gravity.
Imagine that you converted those 30$ into 200$(with CPC: 0.30$-CTR: 5%-Commission: 40$ per sale).
Believe me it's not that hard. Of course, it requires some serious hours of work.
But, you can make a living online very easy. [more]
Direct Marketers became young millionaires
Posted On Sunday, March 1, 2009 at di 12:11 PMCompany description:CCM Marketing Inc., a media buying advertising agency specializing in the direct-response market
Founders: Suzy da Silva, 33, and Nicole Licata, 35
Location: San Luis Obisbo, California
Projected 2004 sales: $30 million
Directly Speaking: Suzy da Silva and Nicole Licata met in 1998 while working at a direct-response advertising agency, and the lack of ethics they sometimes witnessed inspired the pair to branch out on their own in 2001. "We wanted to do something that would treat the clients better," says Licata, "because direct response in general is a not-so-upfront industry. A lot of people take your money and don't tell you why they're taking it."
Timing Troubles: After the partners started their business in July 2001, the 9/11 terrorist attacks nearly put a quick stop to their venture because nobody was watching or buying from infomercials-it was all news all the time. To get through it, the pair went to TV stations directly to look for compromises and ad rate reduction deals that would help everybody-their clients, the stations and themselves-to survive. "Everyone had to be a team at that point," says da Silva.
Know Thyself: Says Licata, "We're both salespeople, so we have a lot of people watching over what is not our strong point-accounting. If you see a weakness in your business and you don't [understand] it, don't pretend you do. Hire somebody."
One Big Family: During the lean times after 9/11, da Silva and Licata vowed they wouldn't lay off a single employee. Though they had to forgo their own paychecks for a time, and each gained 25 pounds from the stress of it all, they kept their promise. Says da Silva, "We didn't want people out in that kind of environment. It's like a family here." The result: incredibly loyal employees and a knowledge that the duo can get through anything-including successfully losing their stress-related pounds.







